June 29th, 2007

Lifesavers Save Lives in Kansas City With I'm Everybody's Designated Driver Campaign

The campaign ran for four weekends in the Westport area of Kansas City. LifeSavers (the candy) sponsored the event and lived up to its name by offering free rides home from the bars in our 10 fully wrapped London Taxis in its attempt to fight DUI.

The London Taxis quickly became a part of the "Westport Experience" and had the full support of the local police, bar owners and bar goers.

For more information on the campaign please contact Jesper Jorgensen (Advertising Sales Director) at 508-361-7504